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Avoid Salesy - Feel Good

Read time: 2 min

1 non-salesy tip

I saw a recent ad (somewhere) that used the word “Permacrisis” to describe how many are feeling today.

Permacrisis is a period of long suffering, confusion, and difficulty with no apparent end.

And this is indeed how buyers are feeling. While we need to create a safe space for our buyers given these realities, we also need to think differently on how to best serve people in these times – and it’s not by walking on eggshells.

I like the term VUCA, which stands for (short vid here):
  • Volatility
  • Uncertainty
  • Complexity
  • Ambiguity
We can use this same acronym to help our buyers - check out the video.

1 sales principle

Navigating VUCA is the job

1 vid

Watch vid - Helping buyers find their way

1 suggestion

When you're ready, there are two ways I can help you:
  1. Private coaching (2 open spots)
  2. Get the book Feel Good About Selling
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    I saw a recent ad (somewhere) that used the word "Permacrisis" to describe how many are feeling today. Permacrisis is a period of long suffering, confusion, and difficulty with no apparent end. And this is indeed how buyers are feeling. While we need to create a safe space for our buyers given the realities, we also need to think differently …