There are a lot of things that are off-putting about sales
- Sales tactics
- Manipulation
- Fake urgency
- Lies – white or otherwise
The above is what the amateurs do.
Here’s what professional sellers & consultants do – they navigate the middle path:
- Education & guide
- Lead & let go
- Listen & learn
- Provide safety & challenge
- Reduce risk & show the path
- Tell stories & invite change
- Laugh & exercise empathy
- Maintain calmness & assertiveness
- Adapt & follow a process
- Exercise humility & leadership
- Set expectations & next steps
- Balance honesty & professionalism
- Prepare & ask questions
What combo would you add?