Simple hack to keep your sales convos on track… Know you’re next step How? With a checklist Create a checklist – for everything Selling is simply helping folks make a series of positive steps forward. A checklist can help you lead them more effectively.

It’s tempting to provide more info… But if this is “indecision,” try this: Be a decision coach…e.g.,  “It seems like you’re still considering the value, am I reading you right?” Yeah, that’s right… “Got it. Typically, the best move at this point is to do x, how does that sound to you?” Their answer will […]

A short video with some examples of tone to create a safe space for your prospect to trust you and buy from you…

Fast profits, increased margins, happy shareholders – all very tempting Customer-experience, customer-focus, customer-value – all underrated Look at this bag of tortilla chips… Sure it’s organic, non-GMO, and nothing artificial – except that the bag is LESS THAN HALF FULL As a consumer, what will I do? Lose trust I will now actively seek alternatives […]

Here’s a short video on a simple way to boost buyer confidence so you can win more business.