Sales convos go bad right from the start because we sound “salesy” Salesy example: Three things to notice: A trusted adviser will put the problem out in front: Feel the difference?

I may be talking crazy… …but I don’t think there is a way to use LinkedIn “just to connect” with the intention of one day asking for business without crossing a “cringe” threshold… What do you think?

There are too many violent analogies in sales – War room– Target– Battle– Crush– Hunt– Kill What else do we need to eliminate? Selling is helping!

Take aim… Seriously, use this mnemonic device: AIM Audience – who needs your help  (hint: it’s not everybody) Intention – be intentional in your approach  (hint: spray & pray is not intentional) Message – be clear on the problem you solve for them  (hint: stop talking about you) If your AIM is off you’ll miss.

Many sales convos are doomed from the outset. – Expectations are not clear– Prospects don’t feel safe– Sellers feel awkward Then your ghosted… This isn’t fun for anyone! The fix? Set expectations. Stop saying, “I’d love to set up some time and show you what we can do…” This sets you up as a commodity […]