It’s not you…it’s sales. If sales is not your thing, if it doesn’t sit right with you – its not you. It’s the pervasive sales tactics, white lies, and manipulation that continue to erode a profession that is meant to help people.
Life’s too short for this nonsense.
Instead, get clear on these four things:
- Know the problem you solve for your customers
- Know why solving that problem matters to your customers
- Provide a clear path to a solution, removing risk and casting vision
- Allow your prospect free choice to choose your solution
Sales tactics hurt people
Solving problems helps people