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Jun 01 2022

I lack sales confidence

You are not alone. About 50% the folks I coach do.

Here’s a purely honest approach you can begin to practice immediately that should relieve some pressure and boost your confidence.

Traditional sales advice will tell you to detach from the outcome…whether that’s a booked call, a demo, or a signature on the agreement.

This makes some sense as a lot is out of your control.

However, just be sure to detach from the outcome after you lay it at your prospect’s feet. 

What?

Confidence in sales is asking your prospect to take a step with you toward their desired outcome.

It’s not your outcome. It’s theirs. Give it to them.

It sounds something like this…

“Does this seem like it would be a good next step, or not so much?”

This question is pure honesty because it places the dignity of the responsibility to the outcome where it belongs – on the prospect

I hope this helps!

Related posts:

  1. Sales confidence is a muscle to exercise
  2. “You’re an answer to my prayers!” Said no prospect ever after a sales pitch
  3. A quick way to curb sales insecurity & doubt

Written by Ted Olson · Categorized: Sales Blog

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