ONE: Spell out your sales approach (your mindset), e.g.,
- What would it take to achieve buyer confidence
- How can you help your buyers feel good (in their mind) to purchase your services
- How do you ensure a great onboarding experience and long-term clients
TWO: Identify your core values, e.g.,
- Customer-focused
- Transparency
- Authenticity
- Excellence
- Honesty
- Value
- Trust
THREE: Layout your process, e.g.,
- End-to-end playbook
- Clear expectations
- Training program
- Milestones
- Goals