Rein your brain to reign your brain. This is just a succinct way of saying…
What about cold calling?
Cold calling, sure – it works And so does this… Perfect at least one of these approaches
Drop dead simplest way to stand out to your prospect
Make it easy for them to see you & hear you Instead of shouting louder… Try contrast If you are: High end– Contrast to cheap knock-offs that cost more Small– Contrast to big names that treat you like a number New– Contrast to outdated traditional approaches Unique– Contrast to generic and bland Virtual– Contrast to […]
People buy feelings
People buy feelings There are three big ones, listed below Knowing where your product or service lands is key – could be one, or all three. There’s usually a primary one…
Lack of confidence in sales is real…
Lack of sales confidence, imposter syndrome, and anxiety are real. And these feelings can paralyzing Here’s a simple way forward Ready? It’s a simple mantra: Face – Replace – Embrace 1. Face the feeling – don’t hide from it 2. Replace the feeling – with something positive (or a reframe) 3. Embrace – embrace what? […]